Ram is also shipping the new 2023 Ram 1500 ‘Built To Serve’ EMS Edition to Canada!

Ram Canada has announced that the second installment of its ‘Built To Serve’ first-responder series will also reach the ‘Great White North’. The new Emergency Medical Services (EMS) ‘Built To Serve’ model is a follow-up to the Firefighters Honor Model released earlier this year.

2023 Ram 1500 Big Horn ‘Built To Serve’ EMS Crew Cab 4×4 Edition for the Canadian market. (RAM).

The latest model honors the frontline heroes who provide emergency medical care and save lives every day.

Following on from the ‘Built To Serve’ special edition formula, the 2023 Ram 1500 Big Horn ‘Built To Serve’ EMS Edition will be available in two colors (Hydro Blue and Bright White).

2023 Ram 1500 Big Horn ‘Built To Serve’ EMS Crew Cab 4×4 Edition for the Canadian market. (RAM).

“Built To Serve” trucks receive additional stylish exterior features, including a unique treatment consisting of an all-black grille and surround, black bumpers, premium black-framed lighting and 20-inch aluminum wheels with a unique Technical Gray finish. Body-coloured wheel arches also accentuate the exterior.

Complementing the look are black badging, black wheel-to-wheel side steps and dual four-inch black exhaust tips.

2023 Ram 1500 Big Horn ‘Built To Serve’ EMS Crew Cab 4×4 Edition for the Canadian market. (RAM).

Inside, the “Built To Serve” Ram trucks represent each of the three main emergency services, accented with unique, color-matched stitching. The second episode of the second phase of “Built To Serve” trucks features blue accent stitching.

These new Ram models are also ready to show their owner’s first responder pride with “Built To Serve” embroidered Velcro panels on each front seat and additional Velcro panels on each front seat on the inside shoulder panel. Customers can apply their own patches – flags, name tapes or slogans – to personalize their “Built To Serve” truck. The front backrest panels are covered with a pouch ladder system/modular lightweight carrier material (PALS/MOLLE) to hold additional equipment or pouches.

2023 Ram 1500 Big Horn ‘Built To Serve’ EMS Crew Cab 4×4 Edition for the Canadian market. (RAM).

Each Ram 1500 “Built To Serve” Edition features…

  • Black ‘RAM’ Grille Badge
  • 20-inch x 9.0-inch aluminum wheels
  • 275/55R20 OWL all terrain tires
  • 9 amplified speakers with subwoofer
  • Black door handles
  • Black Exterior Badges
  • Black front bumper
  • Black headlight surrounds
  • Black Onyx Interior Accent
  • Black rear bumper
  • Black Tubular Side Steps from Mopar®
  • Body color fender flares
  • Instrument panel badge ‘Built-to-Serve Edition’
  • Module parts center console
  • Dual exhaust with black tips
  • Electronically locking rear axle
  • Rubber floor mats front and rear from Mopar®
  • Extra heavy front shock absorbers
  • LED front fog lights
  • Skid plate front suspension
  • Skid plate fuel tank
  • Full size spare wheel
  • Hill Descent Control
  • LED reflector headlights
  • LED taillights
  • 8-way electrically adjustable driver’s seat
  • Premium fabric/vinyl bucket seats
  • Extra heavy rear shock absorbers
  • Skid plate steering
  • Towbars
  • Transfer case skid-plate
  • 4×4 off-road group
    • Electronically locking rear axle
    • Extra heavy front shock absorbers
    • Skid plate front suspension
    • Skid plate fuel tank
    • Full size spare wheel
    • Hill Descent Control
    • Offroad Information Pages
    • Extra heavy rear shock absorbers
    • Skid plate steering
    • Towbars
    • Transfer case skid-plate
2023 Ram 1500 Big Horn ‘Built To Serve’ EMS Crew Cab 4×4 Edition for the Canadian market. (RAM).

The Canadian market “Built To Serve” EMS will only be available in Big Horn Crew Cab 4×4 with the 5-foot, 7-inch configuration. Customers can choose from the 3.6-liter Pentastar V6 or 5.7-liter HEMI V8, both with a standard eTorque mild-hybrid system.

The 2023 Ram 1500 Big Horn ‘Built To Serve’ EMS Edition has a Canadian Manufacturer Recommended Retail Price (MSRP) of $65,335 (excluding $2,095 for destination). Production will begin in the fourth quarter of 2022 at the Sterling Heights Assembly Plant.

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